Fier
A daycare facility based in Amsterdam experienced rapid growth and expansion, their primary challenge was acquiring qualified professionals to staff their new locations. With a shortage of specialized staff in the market, they turned to our agency for strategic recruitment solutions.
Client
Fier
Industry
Daycare
Year
2022
The challenge
- Exponential growth: BSO’s expansion demanded a considerable influx of qualified professionals within a short timeframe
- Limited expertise: They lacked the expertise to effectively reach and engage potential candidates online.
- Market shortage: The shortage of qualified staff in the marked posed a significant challenge.
Objective
Generate leads and find qualified staff members for the new locations.
Approach
Utilise Facebook and Istagram advertising to strategically target and attract potential candidates.
Execution
- Campaign design: Our team meticulously designed and crafted compelling advertising campaigns for both Facebook and Instagram
- Copywriting: Engaging and persuasive copy was developed to effectively communicate BSO’s values, mission and the unique opportunities they offered.
- Audience targeting: Precise targeting ensured that the campaigns reached individuals with the right qualifications and a passion for working with special needs children.
- Monitoring and optimization: Constant monitoring of campagign performance allowed us to make real-time optimizations to maximize effectiveness.
Other case studies that you might like
Just Eat
Onstream
GROW with ME
I work together with ambitious brands and businesses. Feel like you’re ready take your business to the next level?